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An unforgettable start for TeamNL on the road to Paris

How do you create a moment that athletes will never forget?

Before TeamNL set off for the Olympic Games in Paris, over 200 athletes gathered at Papendal for the official TeamNL kick-off. It was a special moment when the athletes, coaches, family members and partners came together to reflect on the achievements already made and the journey that lay ahead.

At an event like this, everything has to be just right. The message must resonate, the energy must be palpable, and every athlete must feel part of something bigger. That is why Papendal relied on AVEX for the audiovisual production.

TeamNL Teampresentatie, Olympische Spelen 2024

A stage for ambition and elite sport

During the official team presentation, the Olympic athletes were ceremonially handed over to chefs de mission Pieter van den Hoogenband and Esther Vergeer. Hosted by presenter Humberto Tan, the Athenezaal was entirely dedicated to TeamNL.

To ensure the ceremony had maximum impact, AVEX delivered a complete audiovisual event production, including:

  • An impressive 7 x 4-metre LED wall
  • LED banners on either side of the stage
  • Special content creation for the screens
  • Professional audio support
  • Show and mood lighting
  • Stage design
  • Multi-camera production
  • Live stream facilities

This created a dynamic environment in which visuals, sound and storytelling came together to give the athletes a fitting send-off

More than just technology

A successful event isn’t about screens, lighting or cameras. It’s about the experience. By using technology wisely, every presentation was clearly visible, every message was clearly audible and every emotional moment was brought to life for both those present and online viewers.

The result was an event that perfectly matched TeamNL’s ambition: to perform together at the highest level.

 

Working together to support elite sport

As Papendal’s long-standing audiovisual partner, AVEX regularly supports events at the Netherlands’ national elite sports centre. This collaboration demonstrates how the right combination of technology, creativity and craftsmanship can contribute to events that inspire, connect and motivate people.

We are proud that our Event Facilities team has been able to contribute to this special moment in the run-up to the Olympic Games.

Julian Streuper

Content Specialist

Publication date

23 August 2024

Updated date

25 August 2026

Sector

Culture, Sports & Recreation

Solution

Events, LED walls

Elite Sports Centre

About Papendal

Papendal is the Netherlands’ national elite sports centre and the home of TeamNL. Every day, elite athletes train here, and the centre hosts inspiring meetings, conferences, corporate events and sports-related activities. Thanks to its unique combination of elite sport, hospitality and professional event facilities, Papendal has become a leading event venue in the Netherlands.

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